at first, on the initial conversation, it was understood
that Zoozy a dental company with FDI approved product
will need a good process so the user will be able to start
a process as easily as possible
regardless of their needs of an E-commerce store,
it was clear that for there main product will need
a questioner to understand the issue and create
a sence of connection with the users
Client zoozy
Product e-commerce
Role Main Designer
Date 2022 – 2023
most of the websites had a clear almost childish
design and feelings to it
Frustrations
Goals
due to process in the fieldit it was possible
to introduce a product like this to a new region
like Israel and with a few insperations to guide me,
i started with a clean design and clear hirrarcy
on his to the different CTAs on the site
as the main and only designer in this project
the client gave me a logo and a story, about a new easy
to use product transparent braces, a nitch market product,
when the process will start online when there are a few rival
companies in Israel, and to the specific audience young adults,
old successful people, and people who want to improve their look
as part of the process, we understood that they will need a nudge
to help users feel that the product is for them and it all started with one question
the process is linear and most of the answers come with illustrations
so the user will be able to finish the process easily and buy the main product
as a lead product as part of the store
Phone: 054-8119-162
E-mail: curhxv87@gmail.com
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